About the role:

As a member of the Communications team, the Marketing Coordinator will work to build the L.A. Works brand in order to increase volunteer engagement and strengthen community awareness of the organization to raise the profile of volunteerism in Los Angeles. The ideal candidate will have experience in a wide range of marketing functions, including advertising, branding, communications, digital, and social media. 

 

Essential job functions:

The list that follows is not intended to be comprehensive; it is intended to provide a representative summary of the major responsibilities of the position. Incumbents may not be required to perform all roles listed, and may be required to perform additional, position-specific tasks.

• Brand Strategy: Use research and feedback to spearhead the redevelopment and implementation of brand strategy.

• Graphic Design and Marketing Materials: Maintain current inventory of promotional materials (flyers, step and repeats, tablecloths, etc.), and produce new promotional materials from start to completion as needed. Ability to translate marketing materials into Spanish.

• Outreach and Promotion: Create, implement, and lead strategy for outreach and tabling efforts, including trade shows, events, conferences, street fairs, etc.

• Awareness Building: Help L.A. Works build/improve awareness through email marketing, direct mail campaigns, advertising, SEO campaigns, etc.

• KPI Tracking: Manage and keep record of all testimonials (nonprofits, corporate partners, volunteers), surveys, etc. and create strategy for utilizing information for L.A. Works promotion.

• Analytics and Reporting: Prepare analytics/performance reports to track campaigns regularly and make adjustments as needed; drive strategy to increase engagement on L.A. Works website, social media accounts, and email marketing campaigns.

 

About you:

• Bilingual in English and Spanish.

• Collaborative, humble, responds well to constructive feedback, and is a team player.

• Positive attitude with a customer service mindset, excellent interpersonal skills, and ability to relate and interact with a diverse team.

• Excellent judgment and sound decision-making skills.

• Motivated self-starter who is able to identify initial and next steps needed and performs well with minimal day-to-day oversight.

• Ability to balance multiple competing projects and priorities.

• Strong graphic design, copywriting, communications, and editing skills.

• Flexible with a strong desire to learn.

• Has drive and energy, especially in this hybrid workplace!

• Knowledgeable about all things marketing (traditional, social media, content, etc.).

• Have a passion for volunteerism and/or knowledge of the nonprofit sector.

• Excited about analytics and researching.

• Working knowledge of digital fundraising technology, including email marketing systems, customer relationship management, and charitable giving platforms.

• Comfortable speaking to media on-and off-camera as a (bilingual) L.A. Works representative.

• Can work under tight deadlines while juggling multiple projects.

• Have a strong eye for design and copy and the ability to give/get feedback.

 

Additional requirements:

• Experience with (or can quickly adopt) Zoom, Google Drive, Microsoft Teams, and Salesforce.

• Participate in an L.A. Works Taskforce (an organization-wide, collaborative team).

• In-person support at L.A. Works’ large-scale signature events and other organization-wide commitments when necessary.

• Initiate NSWOP and criminal history check prior to hire.

• Any and all other duties assigned by the supervisor.

 

Classification and salary: The Marketing Coordinator is a full-time non-exempt employee of L.A. Works, is employed at-will, and reports directly to the Director of Communications. As an employee of L.A. Works, the Marketing Coordinator is subject to the policies and procedures outlined in the Employee Handbook. Targeted hiring salary range is $50,000 - $52,000. 

 

Salary is commensurate with experience and internal equity. L.A. Works offers a competitive benefit package including health insurance, professional development opportunities, a non-match 401k, and an open vacation policy - we believe you should take the time you need, when you need it! This job description doesn't constitute a contract of employment and that the company may exercise its employment-at-will rights at any time.

 

COVID-19 safety: L.A. Works requires its employees to be vaccinated against COVID-19, subject to certain exceptions as required by law. All employees are also required to submit to additional masking and social distancing requirements.

 

This job description doesn't constitute a contract of employment and L.A. Works may exercise its employment-at-will rights at any time. L.A. Works is an equal opportunity employer committed to workplace diversity. 

 

To apply, please email:

• A cover letter describing why you are a good fit for this role

• Your resume

• A list of references

• Send as a single .PDF document to hr2@laworks.com. 

 

Background check: As a finalist for a job, you will be subject to a routine background check. The resulting report of your conviction history (if any) will be used to determine whether the nature of your conviction conflicts with the specific duties and responsibilities of the job. Having a conviction history does not automatically preclude you from a job with L.A. Works. Qualified Applicants with Criminal Histories will be considered for employment in a manner consistent with the requirements of the California Consumer Reporting Agencies Act and Los Angeles’ Fair Chance Initiative for Hiring Ordinance.

 

L.A. Works is an Equal Opportunity Employer

L.A. Works encourages all applicants to apply and seeks to hire qualified staff who reflect the rich diversity of the communities we serve.  We define diversity in broad terms to include race, ethnicity, nationality, age, gender, religion, sexual orientation, gender identity and expression, disability, geography, socio-economic status and other unique attributes that make us who we are.